Coaching That Works

My name is David Safford, and I’ve been honored to teach writers for over a decade.

I’d love to work with you, too! 

For me, it isn’t enough to give writers “tips.”

It isn’t enough to give a “formula,” either.


Authors need a Framework for Success, a way of looking at the relationship between the Author, the Reader, and the Story (with all its intricate mechanics). 

I call it “Story Psychology”

That’s what you’ll get from me. Not another to-do list or a bunch of promises about fame and wealth (though I hope that’s exactly what you eventually get!).

Story Psychology takes your existing passion and talent and channels it in the right direction.

It is designed to help you reach readers right where they’re at, and produce material that they’ll come back for again and again.


As Seen On…

Don’t take my word for it, though!

Explore any of the links below to see my coaching at work on websites you trust and respect.

Then come on back and get your free copy of The 10 Reasons Readers Quit Your Book (and How to Win Them Back)the perfect primer to the conceps of Story Pschology that will give your writing rocket fuel.

“The Warmth of Blankets,” Winner of Honorable Mention in the 2017 Spring Fiction Contest (hosted by The Write Practice and Short Fiction Break)

“Writer’s Block is a Lie” at The Write Practice

“20 Title Hacks for Any Genre” at Live Write Thrive

“Become an Exposition Ninja” at Elizabeth Spann Craig

“How to Design 3D Book Images with GIMP” at Write To Done